Episode 9

Reid is ALL-IN for ALLSAUCE!

Learn more about Uncle Brutha's ALLSAUCE All-Stars https://unclebrutha.com/all-stars

Uncle Brutha introduces Reid Stonesiefer, a long-time subscriber who was amongst the earliest to lend his support. UB presents Reid with a Special Gift for his unconditional support of his efforts. Reid shares how he came to know and love UncleBrutha's ALLSAUCE and how much his family loves it too.

00:00 Preview

00:08 Intro

00: 12  Meet Reid Stonesiefer

00:29 Why subscriptions, UB?

00:49 Reid was all in: “Immediately!”

01: 04 UB speaks of Reid’s unconditional support

01:36  UB presents Reid with a Special Thank You

02:04 Reid shares his views on ALLSAUCE vs other hot sauces

02:18 UB blows his own horn

02:39 What’s “Different” - ALLSAUCE ‘Then vs Now’ 

03:30 UB: “No compromises!”

03:52 Moving past the “delays”

04:04 UB explains Membership vs Subscription 

04:14 UB: Limit of 100 memberships

04:42 UB hints at upcoming plans for retail offerings

05:13 ‘Members get sauce first!’ 

05:54 Reid: “Local Production is why ALLSAUCE Matters!”

06:48 UB: “Help me get the word out!!”  

07:24 UB: “These are the ‘O-G’s!!

07:39 Reid SHARES his LOVE for UB’s ALLSAUCE!! 

08:02 The whole family LOVES it! 

09:02 Slogans anyone? Drop a comment..

09:22 UB explains why it’s Br U tha.. 

10:02 UB: Thank you and I’m out! 

/////// ABOUT UB

Uncle Brutha is a health coach, radical self-care extremist, and the mastermind behind UncleBrutha's™ ALLSAUCE™ DC's Original Award Winning Gourmet Hot Sauce. In the health and wellness industry, Uncle Brutha has helped countless individuals create personalized health plans to enhance their overall well-being. His approach is rooted in the belief that true health starts from within, and he encourages his clients to prioritize self-care and make educated eating decisions.

Beyond his work as a health coach, Uncle Brutha is also a culinary genius. His legendary hot sauce, ALLSAUCE™, has won countless awards for its flavor including multiple 1st place trophies in the Fiery Food Challenge. This has earned him a loyal following across the country. Made with a secret blend of all-natural ingredients, ALLSAUCE™ is the perfect addition to any dish and has been recognized with multiple awards for its exceptional flavor.

Whether he's coaching clients or concocting new culinary creations, Uncle Brutha is committed to spreading the message of radical self-care and healthy living. His passion, expertise, and unique perspective make him a true force in the wellness community, and a beloved figure to all who know him.


Reid is ALL-IN for ALLSAUCE!



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Transcript
Speaker:

my wife is from Peru and all the folks

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in her family who like hot sauce love it

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okay

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all right I am here

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with my man Reed Stone Cipher how's it

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going everybody and Reed

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was one of my early subscribers when I

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first opened up subscriptions on

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unclebrother.com

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now the purpose of the subscriptions and

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telling everyone that you know I'm

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relaunching the line of products and you

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know subscriptions we're going to bring

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you uh you know free shipping and you

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know special offers and pricing and

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things you know as soon as we get the

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everything up and running and Reed was

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like I'm in

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I'm down with helping uncle brother

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relaunch immediately okay see now I'm

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speaking for real he's standing right

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here

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so I thought

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since now I've finally after all these

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delays and Reed has been you know

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keeping in touch with me so he's heard

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about everything that's going on and

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he's he's just oh he checked in every

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now and then say hey how's it going

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everything doing all right how's things

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progressing so I've kept them up to date

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and for his patience and continual

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support he has not canceled his

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subscription and hasn't gotten a thing

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from me

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since December he has just kept his 10

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bucks a month coming

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since day one

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and so what I'm here to do is present Mr

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Reed Stone Cipher

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before five ounce bottles

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of sauce so there's a number 10

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and I wasn't sure I wasn't sure which

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fate which was his favorite

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I firmly believe that different hot

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sauces have different purposes oh okay

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different things deserve different

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sauces and these two covered

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so much of the gamut well and these are

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the best and I'm not going my own home

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but I think I did one of the best

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batches of each of these that I've ever

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done nice and I look forward to these

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are these are my original

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uh

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method of executing the recipe well

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that's what got me hooked you know this

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is you haven't tasted this okay is this

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not what you had which you tasted

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probably down at National Harbor

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tasted at National Harbor 15 years ago

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those were my compromises oh okay those

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were the retail versions that I was able

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to get together 20 years ago

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so I was having co-packers make those

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for me

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to the best of their ability

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I thought they were okay I said all

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right I'll I'll go with these I'm really

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looking forward to put them I put those

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out and they started winning Awards so

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you know I was thrilled absolutely

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because I thought I was I was

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compromising my products to to get them

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on the retail shelves if you know and

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they got out to Whole Foods eventually

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and and they were good

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and and like I said the the awards were

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were you know appeased me a little bit I

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said all right I can live with them like

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this

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but if I'm gonna do it this time I'm not

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I don't want to make any compromises and

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I want to own the production so your

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support and you know jumping on board

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early has helped me to get this far so

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these are the first r d this is the

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first r d batch I promised this weeks

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ago I guess I've shared with you some of

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the family events that have happened and

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delays that have slowed me down

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but I've gotten all that smoothed out

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and catching up and now I'm gonna give

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you the option to if you want to upgrade

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your subscription to a membership

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because I'm going to tell you early

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that memberships are going to be limited

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to a hundred that's the number I said

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memberships are going to get priority

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35 bucks every six weeks two bottles of

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socks I'm gonna cut it off at 100. and

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then as I improve my and get more

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efficient with my process because that's

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what I'm working out now I'm going to

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transition first to the kitchen of a

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restaurant client in Clinton called The

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Fish Market movies exciting stuff there

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you'll be you'll be seeing and going

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down and talking to Sherry at Fish

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Market soon and and so I'll be when I'm

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producing the sauces there packaging the

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sauce is there I'll be selling them

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retail on the website but until then

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this is the only way that you'll be able

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to get the sauces as a member sounds

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exciting okay and I get the retail sauce

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is ready members get sauce first

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been

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non-members

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pay full retail price

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subscribers after memberships are sold

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out you get a chance to be a member

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subscribers will pay for retail but free

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shipping comes with a subscription so

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right now

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in return I recommend everyone jump on

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as soon as they can to this best best

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bargain that's going to come available

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right because when when the retail comes

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out you know full price and these are

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not going to be

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like they were eight dollars seven eight

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dollars and

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10 12 hours whatever it was

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prices have to go up

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not just not just because of the

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inflation these Americans logo

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production this is not the same product

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different product yes different level

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product and and the old stuff was

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magnificent I told you the story about

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remembering meeting you at National

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Harbor back when they had their Farmers

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Market yeah yeah I want to say it may

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have even been summer of 2007 so maybe

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and it went defunct in the farmer's

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market went to function eight or nine

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yeah something like that and I got these

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years to try them and I was so impressed

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and and you say that's the compromise so

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I'm really excited to to go slather this

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on too oh all right I'm gonna have to

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come up with something special now to

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cook for tomorrow to slather this onto

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man well if you can do some social media

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if you do whatever you do you capture

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some video even if you don't do social

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media just capture some video of your

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reaction

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when you taste it I will do it my friend

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okay because I

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can't wait

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to hear what you think because I

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like I hate to go in my own horn

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but I'm impressed with these batches

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it took me a minute I can't get used to

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my equipment I can't wait so I'll blow

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your horn tomorrow okay all right so if

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you feel if you do live whatever you do

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on social media just

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that all your friends with all your

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people know these are the originals

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this is how this is this is how

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I was this is how I roll y'all

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and some people had a lot of my friends

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and family already know that I love this

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stuff oh okay to where I if I remember

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correctly somebody got me a bottle of

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these because they saw it at one of the

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barbecue places in West Arlington oh

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Rockland Rocklands yeah Rockland yeah

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and they picked me up a bottle and

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brought it to a family dinner and I was

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like yes yes and even my wife is from

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Peru and all the folks in her family who

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like hot sauce love it okay love it

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especially the matriarch of the family

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her name is Taya and she likes the hot

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sauce like she would do the Yucatan

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or yucateka

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habanero and she just she would she

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would lap this up she loved it all right

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well I can't wait to hear with Tia Taya

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Taya

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thinks about the new batch these because

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these are my original versions

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and and no comp like I keep saying I'm

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emphasizing no compromises

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okay that's right that's that that is

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the goal with this maybe that should be

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put on the new label no compromises I

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like that anybody else who wants to come

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up with other suggestions like that drop

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them in the comments shoot me emails

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messages I know someone else has done

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that in the past I think it was a beer

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but

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it's I don't think you can trademark

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that's what it does no you can't drink

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like that but you know I we'll look into

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it we'll look into we'll see what the

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with the experts on that yeah you can

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put an ing or something if you have to

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to change it right right

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exactly that's that's what I'm talking

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about we're making that's what I did

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with Uncle brother you know I had to

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make the spelling Bru

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t-h-a so that it was uniquely

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my own even though I didn't expect a lot

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of people thought it was I think it's

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gruesome

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brush b-r-u-s-h Brew breast

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okay but yes brother I was trying to be

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uniquely me and it's caused so much

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confusion

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in it initially but now I think a lot of

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people most people figure it out man

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something bro

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Reed thank you so much

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I appreciate you man I really do man no

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look I appreciate you

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just as much if not more than I

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appreciate your hot sauce my man oh it's

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a pleasure to know you well thank you

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it's it's likewise a pleasure to know

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you and become more acquainted with you

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over the last few months as you've

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taking this journey into getting this

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kicked off well likewise and I

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appreciate again your your support and

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and Trust you know in what I'm doing

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because you know a couple people I was

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running a scam here

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but as you see I'm not a Tahiti I'm

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right here in Suitland Maryland

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with readstone Cipher thank you again

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thank you all right and if you don't get

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on these memberships now they'll be gone

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and then you'll have to take your

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chances and get it when you can when the

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enough comes out retail right and it's

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good you know it's gonna take a minute

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for me to ramp this up so members

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priority

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okay

About the Podcast

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Exploring Health, Hot Sauce, and Radical Self-Care with Uncle Brutha

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